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HANA PlatformHANARAD

Industries · Real Estate

Real Estate Software Development for Developers, Brokers and Property Managers

We build the CRMs, listing portals and AI assistants that help property teams respond to every enquiry quickly, match buyers to the right units and keep inventory accurate everywhere it appears.

Overview

How we help real estate teams

HANA Platform delivers real estate software development for residential and commercial developers, brokerages, channel partners and property management companies. Property businesses live or die on response speed: an enquiry from a portal or a site-visit form goes cold within hours, and the agent who follows up first usually wins the conversation. Most teams we meet already have plenty of leads and too little time to qualify them properly.

Our engineers build on one standardized stack — Next.js, NestJS, TypeScript and PostgreSQL — and add AI where it removes repetitive work rather than where it simply sounds impressive. That means your agents spend their day on site visits and negotiations, while software handles the first reply, the reminder, the shortlist and the data entry.

Industry challenges

What holds real estate businesses back

  1. 01

    Leads arrive from too many channels

    Property portals, Meta ads, WhatsApp, walk-ins and channel partners each deliver enquiries in a different format, so leads get duplicated, lost or assigned late.

  2. 02

    Slow first response loses buyers

    Buyers usually contact several projects at once. If nobody replies in the first hour, the enquiry often goes to a competitor who answered faster.

  3. 03

    Inventory is out of date

    Unit availability, pricing and floor plans live in spreadsheets, so agents quote sold units and the website shows stock that no longer exists.

  4. 04

    Follow-ups depend on memory

    Long buying cycles need a steady rhythm of reminders, and when follow-ups rely on individual agents, warm prospects quietly fall through the cracks.

  5. 05

    Owners and tenants expect self-service

    Rent statements, maintenance requests, payment schedules and documents are still handled over phone calls and email threads that are hard to track.

How we approach real estate software development

We start with your lead flow, not with a feature list. In discovery we map where enquiries come from, how they are assigned, which questions agents answer repeatedly and where information is re-typed. That map tells us whether the fastest return comes from adding AI to your existing CRM, building a dedicated sales tool, or replacing a patchwork of spreadsheets with one system.

From there we design screens with your sales and CRM managers, build in short sprints with a demo at the end of each one, and launch with 90 days of hypercare so issues found during the first busy launch weekend are fixed quickly. Everything runs on the same standardized technology stack, so any developer in our pool can extend it later.

  • One inventory source feeding the CRM, website and partner portal
  • Human approval before AI messages reach a buyer
  • Role-based access so partners only see their own leads
  • Audit history on every price change and booking

Proof from a real estate CRM project

For a real estate firm (name withheld), we built an AI assistant inside HubSpot that qualifies incoming leads, drafts follow-ups and matches buyers to suitable listings. Read the HubSpot AI assistant case study for how the assistant was scoped and how agents stay in control of every message.

FAQ

Real Estate: frequently asked questions

Turn more property enquiries into site visits

Tell us how leads reach your team today and we will suggest the first software or AI step that would make the biggest difference.